Martech Zone Interviews

Interviews with Sales and Marketing Leaders, Authors, Speakers, and Marketing Technology SaaS Companies

Douglas Karr interviews sales, marketing, and business authors, speakers, technology leaders and sales and marketing executives. Douglas' guests discuss the technology enabling online marketing, search engine optimization, pay per click, inbound marketing, mobile marketing, sales enablement, conversion optimization, analytics, email marketing and social media marketing strategies.

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    March 29th, 2021

    In this Martech Zone Interview, we speak to Guy Bauer, founder and creative director, and Hope Morley, chief operating officer of Umault, a creative video marketing agency. We discuss Umault's success at developing videos for businesses that thrive in an industry rife with mediocre corporate videos.

    Sponsored by: DK New Media
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    March 22nd, 2021

    In this Martech Zone Interview, we speak to Jason Falls, author of Winfluence: Reframing Influencer Marketing To Ignite Your Brand. We discuss the evolution and best practices to deploy influencer marketing strategies that actually produce results for your brand.

    Sponsored by: DK New Media
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    March 16th, 2021

    In this Martech Zone Interview, we speak to John Vuong of Local SEO Search, a full-service organic search, content, and social media agency for local businesses. John works with clients internationally and his success is unique among Local SEO consultants... tune in to find out why!

    Sponsored by: DK New Media
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    March 10th, 2021

    In this Martech Zone Interview, we speak to Jake Sorofman, President of MetaCX, the pioneer in a new outcomes-based approach for managing the customer lifecycle. MetaCX helps SaaS and digital product companies transform how they sell, deliver, renew and expand with one connected digital experience that includes the customer at every stage.

    Sponsored by: DK New Media
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    February 8th, 2021

    In this Martech Zone Interview, we speak to Owen Video, who operates The Video Marketing School - the #1 YouTube Coaching Program for Business Leaders. Owen shares how he became a leading coach within the industry and how businesses can leverage video to grow their brand and drive sales with YouTube.

    Sponsored by: DK New Media
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    February 7th, 2021

    In this Martech Zone Interview, we speak to Wendy Covey, an author, speaker, and consultant who serves engineering firms to assist them in driving inbound lead growth through digital marketing strategies.

    Sponsored by: Highbridge
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    January 25th, 2021

    In this Martech Zone Interview, we speak to Tyler Ludlow, Founder and Chief Decision Scientist of the Decision Skills Institute. In the digital era, marketers and business leaders are faced with decisions every day. Tyler provides a framework for businesses to find clarity in their decision-making.

    Sponsored by: Highbridge
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    January 12th, 2021

    In this Martech Zone Interview, we speak to Mary Koberstein, Director of Integrated Marketing and Experience Management Practices at Avionos. Consumers expect personalization and Mary discusses the value of adjusting experiences in real-time, levels of personalization, and the process of developing a fully personalized customer journey.

    Sponsored by: Highbridge
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    January 11th, 2021

    In this Martech Zone Interview, we speak to Kyle Hamer, the CEO of the Hamer Marketing Group. Kyle became a marketer through a path we often don't expect... from sales. We discuss how the sales and marketing, when coordinated and strategic, perform far better than traditional siloed organizations.

    Sponsored by: Highbridge
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    December 5th, 2020

    In this Martech Zone Interview, we speak to Stephanie Cox, Vice President of Sales and Marketing at Lumavate. Corporations who hope to transform their organization must change the overall customer experience. Stephanie discusses everything touching the customer at her company - marketing, sales, service, and support - and how alignment across all impacts business results.

    Sponsored by: Highbridge
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    October 26th, 2020

    In this Martech Zone Interview, we speak to Hunter Hastings, a marketer by profession and economist who assists in educating business leaders and entrepreneurship for the Mises Institute. We discuss the challenges and opportunities that businesses will have in overcoming the pandemic and shifts in business and consumer behavior that have come with it.

    Sponsored by: DK New Media
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    October 9th, 2020

    In this Martech Zone Interview, we speak to Vice President and Partner at Walker Sands. Erin is an accomplished public relations and marketing professional with a passion for helping B2B tech companies grow. We discuss the three keys to success when selecting and working with a B2B Marketing Agency.

    Sponsored by: Highbridge
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    September 30th, 2020

    On this episode, we interview Jack Klemeyer, a veteran business coach with 25 years of experience. Jack provides his insight into the current uncertain economic future of business and how leaders should respond, react, and succeed.

    Sponsored by: Highbridge
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    September 10th, 2020

    In this Martech Zone Interview, we speak to Janet Mesh, CEO and Co-founder of Aimtal. Janet is an advocate and practitioner of agile marketing with her internal team and external clients.

    Sponsored by: DK New Media
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    August 18th, 2020

    In this Martech Zone Interview, we speak to Ravi Chalaka, chief marketing officer and VP of product marketing at Jifflenow, a Meeting Automation Platform.

    Sponsored by: Highbridge
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    July 14th, 2020

    In this Martech Zone Interview, we speak to Katie Mares, author of Earning Her Business: The Importance of Tailoring Your Brand Experience to the Female Consumer.

    Sponsored by: Highbridge