Episode 127: Bob Boehnline of QuickPivot Explains Why The Customer Data Platform Is Critical to Your Business
September 7th, 2018 | 33 mins 27 secs
bob boehnline, cdp, customer data platform, douglas karr, karr, marketing, martech, martech zone, personalization, quickpivot, technology
In this MarTech Interview, we speak to Bob Boehnline, CEO of QuickPivot, about the mass adoption of customer data platforms (CDP).
Episode 107: Sara Rodell: How to Scale Personalization and Engagement in the Consumer Choice Revolution
December 11th, 2017 | 18 mins 40 secs
choice, loop & tie, loop and tie, personalization, sara rodell
Loop & Tie is a gifting platform for businesses where businesses provide a budget and the system filters to a selection of gifts their client can choose from. It's exploded in growth and popularity - led by the demands of consumers that are seeking choice and personalization.