Episode 110: What Are Marketers Missing with Snapchat?

January 25th, 2018
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Fanbytes is what happens when a group of young geeks start an advertising company for Generation Z. With an average age of 21, Fanbytes is a team of computer scientists and designers who understand that marketing to Generation Z requires a new set of rules and formats. They built Fanbytes to advertise in the way it should be done - through an enjoyable and engaging experience which adds value and gets people excited.

We discuss what brands are missing with Snapchat, how they can leverage the platform, tips to get started, and what's happening in the future.

Hosts:

Douglas Karr

Guests:

Miri Qylafi
snapchat snap lenses snap snapchat marketing marketing social media social media marketing
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  • DK New Media :

    Douglas Karr is a recognized influencer in the marketing technology industry. Hire Douglas to speak at your next event, develop an online webinar, host and develop your company's podcast, or train your marketing team.

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Support Martech Zone Interviews
  • Fanbytes — Fanbytes helps brands engage with 13 - 25-year-olds on Snapchat in the most engaging and authentic ways on the planet.
  • Snapchat Hacks — If you are really trying to win on Snapchat, there are different nuances into how to engage the minds of Generation Z. Fanbytes created this guide as your resource for winning on Snapchat.